Existing Business Development
For some economic development organizations, Business Retention and Expansion (BR&E) is the central role they play. Some years ago, DCG Corplan was retained to identify a new location for a medical services firm that was leaving Cape Coral. The company felt that entry workers were not adequately prepared for work and more seasoned workers had a poor work attitude. The company also noted the lack of higher educational or on-the-job training opportunities.
It is important that the OEBD recognize that many businesses simply may be unaware of BR&E incentives or programs available. This is a common problem in communities across the US.
We scheduled two business meeting “roundtables” in different parts of the City oriented at bringing more awareness of available governmental assistance to the business community. While segmenting the meetings geographically might have made travel more convenient for local employers, we determined that dividing the business community into “Goods-Producing” and “Services-Producing” sectors would produce better results for the work. The meetings were scheduled for April 2 and April 3 to be held at the two Cape Coral libraries. Event details were as follows:Tuesday, April 2 – Northwest Regional Library
519 Chiquita Blvd N
Rm A (NW)
6:00PM – 7:15PM
Industries:
Wednesday, April 3 – Cape Coral Public Library
921 SW 39th Terrace
Meeting Room CC)
6:00PM – 7:15PM
Industries:
Through coordination with the City, we obtained email addresses for 54 Goods-producing businesses, and 71 Services-producers. Realizing that this was too small an audience, we engaged a commercial service to (RocketReach) to provide us with about 2,500 additional contacts. We combined both lists and send email invitations to the meetings to 1,007 Goods-producers and 1,290 Service-producers.
Meetings attendance was light but productive. Refer to Task 6 Report Appendices for Agenda and Summary.
Tuesday April 2 - Goods-Producing Industries Discussion Topics
Wednesday April 3 - Services-Producing Industries Discussion Topics
Focus group discussions emphasized the need to adapt to demographic changes and evolving work trends with supportive infrastructures, such as enhanced business environments, improved training facilities, and streamlined governmental processes. There is a strong call for a community-driven approach to foster a conducive environment for both current residents and future economic prospects.
Leading Response: Ten years
Leading Response: Other Services, Professional/business, Construction
Leading Response: 1 to 10
Leading Response: Minor job training needed
Leading Responses: Steady job/employment security, Earn a lot of money, Good benefits
Leading Response: No (But combined Yes and Maybe was a larger total)
Leading Responses: Hiring skilled employees, High operational costs, Marketing and customer acquisition
Leading Responses: Tax breaks or credits, Reduced bureaucracy and faster permit processes, Grants for small businesses
Leading Response: Somewhat valuable
Summary of Responses:
The 94 written responses were varied and can be summarized into the following topics:
The Employer Survey is contained in the Task 6 Report Appendices.
CANCELLED. Due to low attendance in Business Roundtables.